Robinhood and OG.com announced a partnership on September 8, 2026. Robinhood announcement; OG.com announcement.
For teams preparing their own venue, this raises a useful operational question: where does the provider’s work end and yours begin? Our recommendation is to agree on four handoffs before launch. These are planning questions, not a description of either company’s contract.
1. From market rules to the customer-facing page
Choose who approves the question, closing time, resolution source and exceptional outcomes. Then assign someone to verify that the page displays the approved version.
Deliverable: one sample market with a named approver and a procedure for correcting an ambiguous description. A technically valid market can still confuse a customer.
2. From a technical incident to a customer answer
An order that fails to submit and a trade awaiting settlement need different explanations. Agree who identifies the state, who contacts the provider and who updates the customer.
Deliverable: an escalation sheet with the evidence to collect, a contact, an agreed response target and an owner for the next update. Avoid telling a customer to retry until the order’s actual state is known.
3. From traffic to evidence of adoption
Decide which events demonstrate progress through your own onboarding. A visit, a download and a completed integration answer different questions. Agree which aggregate reports each team can access.
Deliverable: a measurement plan with event definitions, a reporting owner and a review date. Shared infrastructure does not supply your distribution strategy.
4. From a provider change to a continuity plan
Ask how API changes are announced, which records can be exported and who verifies a migration. Record the capabilities actually available under your arrangement.
Deliverable: a change notice process and a tested export sample, with any gaps documented before launch.
Rehearse one difficult customer journey
Walk through a delayed settlement with both teams. Can each person identify the next owner and the message the customer receives? If the answer depends on an unnamed person, the handoff is unfinished.
Bring this responsibility sheet when you evaluate launching with Kuest. It gives your team a concrete way to discuss the infrastructure you need and the operation you intend to run.