White-Label Prediction Market Infrastructure

A new financial instrument is forming. Be the platform.

Prediction markets already process billions in monthly volume — and 66% of that demand comes from outside the US, without a single local operator. Kuest lets financial institutions, brokerages, and media companies launch their own branded prediction market: audited infrastructure, shared liquidity, your fee on every trade.

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$126M combined monthly volume · OpenZeppelin audited · White-label ready

Financial institutions don't wait for new instruments to mature.

Options. ETFs. Crypto custody. Structured products.

The institutions that built the rails first captured the fees, the clients, and the data.

A new instrument is forming right now — and it's already live.

Two platforms are processing billions in monthly trading volume.

96 million visits in 3 months. 200x volume growth in one year.

66% of that demand already comes from outside the US — without a single local operator.

The instrument is proven. The rails are open.

Every major market still has no local branded platform for it.

That's the window. And it's closing fast.

A NEW FINANCIAL INSTRUMENT — ALREADY LIVE AT SCALE

Prediction Market

Think of it as a binary derivative on future events. People trade positions on outcomes — who wins an election, whether a rate is cut, if a company hits an earnings target — using real money, in a live order book. Because financial stakes force discipline, the prices generated consistently outperform polls, analyst forecasts, and expert panels. The data is used by hedge funds, central banks, and policy teams to anticipate outcomes before they happen. The trading volume it generates goes to whoever owns the platform.

From signed agreement to live platform — in days, not quarters.

Audited smart contracts, shared liquidity from day one, full white-label — your team signs off on the brand, we handle everything else.

Define your market scope and fee model

Choose the event categories your clients care about — macroeconomics, interest rates, politics, commodities, crypto, sports. Create proprietary markets exclusive to your platform. Set your fee rate. We configure everything around your brand and regulatory perimeter.

We deploy the full technical stack — zero engineering required

Smart contracts, CLOB engine, settlement rails, wallet infrastructure, liquidity — all running before your team finishes onboarding. Contracts are derived from Polymarket's architecture, audited by OpenZeppelin. No internal blockchain team needed. No infrastructure sprint.

Your platform earns a fee on every trade, automatically

Every transaction your clients execute generates a direct fee to your institution — no intermediary, no revenue share, no settlement lag. The same infrastructure model used by platforms that collectively process over $18 billion in monthly volume.

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WHITE-LABEL · AUDITED CONTRACTS · LIQUIDITY INCLUDED

This is the product your clients will interact with.

A fully functional demo running live markets mirrored from Polymarket. Your deployment would carry your domain, your brand, your chosen event categories — and your fee on every transaction your clients execute.

demo.kuest.com Live Demo

FAQ

What exactly is a prediction market — and how is it different from a betting platform?
A prediction market is a live order book where participants buy and sell positions on the outcome of real-world events — using the same binary contract mechanics as financial derivatives. Unlike sports betting, where the house sets odds and takes the other side, a prediction market is peer-to-peer: prices are set by supply and demand in real time. The platform operator earns a fee on each trade, not on who wins. This distinction matters legally, commercially, and reputationally: operators are not the counterparty, and the model is structurally closer to an exchange than a bookmaker.
Who are Kalshi and Polymarket, and why are they relevant here?
Kalshi is a US-regulated exchange (CFTC-licensed) focused on event contracts — "Will the Fed cut rates?", "Will there be a recession?" — valued at over $2 billion and growing 200x in annual trading volume. Polymarket is a decentralized prediction market running on Polygon, drawing over 32 million monthly visits globally, used by traders, journalists, and policymakers as a real-time probability layer. Together they generated $18.3 billion in combined trading volume in a single quarter (Q1 2026). Both are closed platforms: you can trade on them, but you cannot build branded products on top of them or capture their fee revenue. Kuest provides the same infrastructure in an open, white-label model.
What's happening in the market right now that makes this timely?
Several signals are converging: Kalshi and Polymarket are in active fundraising rounds at $20 billion valuations each. B3, Brazil's main stock exchange, launched its first prediction market products in early 2026 under CVM supervision. Kalshi signed its first international institutional deal — with XP International, one of Brazil's largest brokerages with 4.7 million clients and R$1.8 trillion under management — specifically to expand outside the US. CME Group and Bloomberg now publish prediction market data as institutional reference. The regulatory direction in the US, Brazil, and EU is moving toward formal recognition of event contracts. The institutional infrastructure question is being decided right now, and most local markets still have no operator.
What types of institutions are already moving into this space?
Beyond Kalshi and Polymarket themselves: B3 launched binary option contracts on the dollar, Ibovespa, and Bitcoin. Bloomberg integrates Kalshi market data into terminal products. Brokerages in Germany, India, and Israel — Polymarket's top non-US markets — have no local branded platform yet. Financial media companies with large audiences (Reuters, FT, regional equivalents) are evaluating prediction market embeds as interactive revenue products. Sports analytics and media companies are early movers in fan-facing prediction products. The pattern is consistent: the demand exists in every major market, but no local operator has built the infrastructure.
Can we create markets exclusive to our platform and client base?
Yes. You can create proprietary markets on any question — rate decisions, earnings outcomes, macro indicators, political events, or themes exclusive to your institution's positioning. Mirrored markets from Polymarket are available from day one for immediate liquidity depth. Custom markets draw from your client base, with optional cross-market liquidity sharing across the Kuest operator network.
What are the fee economics for the operator?
You set your own trading fee rate — typically 0.5% to 3% per trade. Every transaction on your platform routes that fee directly to your institution. Kuest retains a small protocol fee on top. No revenue share, no minimums, no lock-in period. You control the rate and can configure it by market category or event type. Enterprise agreements with custom SLAs are available.
What does our team actually need to do to deploy?
Your team provides brand assets (logo, colors, domain), defines the initial event scope, and reviews the fee structure. Kuest handles contract deployment, infrastructure configuration, liquidity bootstrapping, and frontend deployment. No internal blockchain engineers required. No cloud infrastructure to manage. Ongoing operations — gas costs, settlement, scalability, monitoring — are fully managed on our side.
What is the technical and compliance foundation?
Smart contracts are derived from Polymarket's CLOB architecture — the stack that has processed billions in verified volume — audited by OpenZeppelin, the institutional standard for on-chain infrastructure. Settlement uses UMA-based resolution rails for transparent, verifiable outcomes. The codebase is open source under the Kuest MIT+Commons license for full auditability. Custom compliance configurations and enterprise infrastructure agreements are available — contact us to discuss your regulatory environment.

Your clients are already trading on Polymarket. The question is whether that happens on your platform.

The infrastructure is ready. First mover advantage in prediction markets closes fast.

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